The intake asks for figures from your most recently completed calendar year: revenue growth, after-tax net margin, revenue per full-time employee, client tenure, voluntary and involuntary turnover, full-time employee growth, contractors as a percent of full-time employees, average project margin and production utilization if your agency tracks them, and your standard or blended hourly rate. An approximate rate band is fine. Only your agency size is required. Everything else is optional, and you are compared on every metric you provide.